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Market Analysis in Progress

In the fall of 2019, Realize Bradenton together with partners City of Bradenton and the Manatee Chamber of Commerce engaged Kennedy Smith of the Community Land Use + Economics (CLUE) Group to conduct a market analysis for downtown Bradenton and to recommend strategies for strengthening the district’s retail/commercial/culinary composition, with particular attention on cultivating young entrepreneurial talent.

When this initiative began, COVID-19 was unknown. CLUE Group conducted market research just a few months before the pandemic began to unfold. While it is difficult to know what the mid- and long-range impacts of the COVID-19 pandemic will be on downtowns throughout the country and around the world, it is clear that the retail, hospitality, and culinary landscape will be changed.

Rather than producing a comprehensive market analysis report based on downtown Bradenton’s pre-pandemic conditions, CLUE summarized some of the major findings from the market research in the May 7 presentation.

The initial report outlined in the May 7 presentation, will be revisited as COVID-19 moves towards resolution. All eight preliminary recommendations will be examined more closely in the next several months by CLUE and the initiative partners will collaborate with others to develop a more detailed market development strategy for downtown Bradenton.

The May 7 presentation outlines eight recommendations. Here is a sampling of four:


This important study was funded by the Knight Donor Advised Fund at the Manatee Community Foundation. 

Interested in learning more? Contact Catherine Ferrer at Realize Bradenton catherine@realizebradenton.com or 941-447-9406.

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